Tuesday, April 8, 2008

Green Is For Girls, And Boys Too

Stephanie is out this week for an unexpected celebration! Her sister-in-law had a brand new baby girl, Izzabella.

In lieu of Stephanie's weekly post, we're sharing some fashion news with an environmental twist. As part of the season launch of "The Green" on Sundance Channel, Barneys New York and the eco-chic fashion brand Loomstate is launching a national T-shirt recycling program to help fashion go Green!

Beginning April 13, you can drop off your old T-shirts at all Barneys' at any location nationwide. Loomstate will "re-fashion" the T-shirts (re-style, re-dye, re-print, etc.) to create a new, limited edition T-shirt collection to be sold exclusively at Barneys for Holiday 2008.

Participating consumers will receive a 20 percent discount on women's Loomstate for Barneys Green and men's Loomstate merchandise from April 13-27. Proceeds from the program will benefit One Percent For The Planet.

Participating in the recycle program is also a fun way to share going green with kids. And it's a promising way to wish new arrivals like Izzabella — peace, love, joy, and a greener planet.

1 comments:

Anonymous said...

It's cool to see a program like this. Not surprising for the Sundance Channel, but great to see a big retailer like Barneys get involved too.